Many people may or may not aware that internet is undergoing quiet revolution on its own. The value and usability of internet has been elevated tremendously since the advent of WEB 2.0 .
What is WEB 2.0?
WEB 2.0 is the popular term for advance internet technology and application including blogs, wikis, RSS, and social book marking. It offers greater collaboration among internet users and other users, content providers and enterprises than WEB 1.0.
Many countries including Malaysia have benefited from the evolution where blog plays a major role in the making of 308 tsunami. Likewise, OBAMA has taken grassroots campaigning into the digital age by embrace WEB 2.0 and using it as a central platform of his presidency campaign. In fact, OBAMA turned WEB 2.0 into a major force in his campaign.
He utilizes the social network applications like FACEBOOK and MYSPACE to build his popularity among the youth and to promote his political view. In the past, American young voters might have been enthusiasm in campaigning but voter turnout has been poor. But Obama has been successfully turned around the trend by recorded the highest turnout in 40 years. Today, OBAMA has more than 1 mil contacts in facebook and myspace.
Communication has been always the key to winning. For Roosevet, it was radio. For the case of John F Kennedy, it was television. And for Barack Obama, it is social media.
And now we are seeing the next wave of revolution in web through TWITTER. Twitter-micro blogging on sms is gaining its popularity at huge momentum. Just yesterday, US government has urged Twitter to delay a planned maintenance outage because of the social blogging site’s use as a communications tool by Iranians following their disputed election.
Iran government has shut down other websites, cell phones, and newspapers. And twitter has become their communication tool to unfold the news to other people. Iranian people broadcast the news as what they seen in the rally and links to the photo taken at the scene. All of these are happening instantly via SMS and make it more difficult for the authority to control.
We anticipate Twitter to develop its influence to extend as blog does.
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